新概念英语网络培训班

新概念英语网络培训班，新东方新概念以培养优秀学生为教学目标，全方位提升学员英语综合能力，使学员在各类考试中冲刺高分，新东方新概念英语网课免费试课，好不好听了再说。

What's the difference between a little lie and a whopper of a lie? If you say either the intention behind the lie or the ramifications of the lie, you're right in line with what most people believe the difference to be。

小鬼话和弥天大谎之间，到底有多大区别?如果你认为区别就在于两者的目的和结果有差异，那么你的想法就代表了大多数人的意志。

Here's another question: What do a little lie and a whopper of a lie have in common? Answer: They're both not the truth and if you're in sales and actually want to have long term success, anything short of the truth WILL hurt you。

那么问你另一个问题：这两种谎言之间，又有什么共同点呢?答案显而易见：不管大小，他们都是鬼话。如果你在销售中做了一点点缺失诚信的事情，你都决计无法获得长远的成功。

Here's how。

告诉你为啥。

Setting the Groundwork for More Lies

一个谎话十个圆

Lies are sticky things. Telling just one small lie to a customer or to a prospect probably won't do much harm as long as the lie truly is a harmless, little lie. For example, telling an angry, irate customer that you were working on their issue right when the customer called you when you were actually doing something completely different, is probably a harmless lie. Your intention behind the lie were probably to calm the customer down and give him the impression that your customer's problems are your problems and "there's no time like the present" to get things resolved。

说谎这事儿不好做。如果谎话很小只是毛毛雨的话，说给客户或者未来客户听可能不会有什么危害。比方说，一个怒气冲冲的客户打电话来告状，你会告诉他咱正在处理他的问题呢，即使你其实在做别的事。你的目的可能是为了让他平息怒火，并且让人家觉得咱哥俩好你的事就是我的事，解决您的问题是我们的十万火急。

Only the issue remains that it was not the truth. If your customer calms right down and appreciates your focus and attention to solving the problem, you're going to get some positive feedback, teaching you that telling lies, no matter how well intended or small, can be a good thing。

要命的是不管怎么立牌坊，谎话也不可能成真。如果你的客户情绪平静了下来并且感谢你的专注与对解决他的问题投入的精力，这是你就要给人家一些积极的反馈了，这样你就能发现，说一个谎，不管多小，都要圆谎才可以。

This can and most likely will lead to telling more lies. And once you get something rolling downhill, you're going to find that stopping it is a whole lot harder than getting it going。

一个谎话可能需要十个谎话来圆。就好比你把小雪球推下雪山，一路的积淀使你发现，根本停不下来!

Lies Create Expectations

谎话让人期望值太高

When you tell a lie to a customer or prospect, you are often creating expectations that you may or may not be able to live up to. Lies are all about over promising and under delivering while you should be focusing on under promising and over delivering。

当你向客户或未来客户说谎时，往往使他们有了一种期望，你们公司达不到的期望。谎言一般都是眼馋肚子小的，但其实你要让顾客感受到的正好相反：我们提供的比说的要多，要好。